Yohji Yamamoto takes his iconic Y-3 label to another level with a very active campaign for Spring/Summer 2016. The Japanese fashion brand delivers a bold collection that explores a kinetic grace with sheer, fluid, and ultra-light pieces. Classic Y-3 color palette of black and white is bolstered by bright pops of electric blue and candy red, reinforcing the collection’s full-spirited energy of fluidity and flow. Yamamoto has once again delivered progressive comfortable pieces that invoke a sense of easy elegance and couture comfort. Hit the play button below to watch the SS16 campaign video.
Y-3 Pure Boost Receives a “Tripple White” Makeover
Yohji Yamamoto’s adidas line, Y-3, will be releasing a clean, all-white rework of the Pure Boost silhouette. As opposed to the Y-3 Primeknit Pure Boost ZG that released last year, this upcoming adidas Y-3 Pure Boost features a mesh constructed upper, Y-3 branding in black on the tongues, while resting atop a white Boost midsole and matching rubber outsole. Check … Read more