Swiss fashion house Bally presents “Off The Grid,” a contemporary celebration of its long-standing affinity with hip hop culture and its iconic aesthetic, starring North Carolina artist J. Cole. Coming right after Bally and J. Cole joined forces on a limited edition collection of hiking boots dubbed “JC Hiker,” the video sees the rapper traveling through Jamaica’s lush jungles wearing the JC Hiker. J. Cole stated, “While I was visiting the Bally office in London, I noticed a black-and-white picture of Bob Marley wearing a pair of Bally boots. I was impressed with the heritage of the company and how many people and places they’ve touched that I had no clue about.” To peruse and purchase the “JC Hiker” which is available in leather and suede, proceed here.
Nike Air Max 90 Ultra BR Plus
We’re in the middle of summer, and Nike has decided to put out an extremely light-weight and breathable silhouette that perfectly suits the hot weather, in the form of the iconic Air Max 90 design. Dubbed the “Ultra BR Plus,” the sneaker boasts a full-mesh upper that is totally open all-through the toe box and side paneling as it overlays the … Read more










