The Blloc Smartphone is Focused on Simplicity and Performance

Smartphone companies have a reputation for adding a whole bunch of features that aren’t really needed by some consumers. Some manufacturers are now seeking new ways to change this, while maximizing device performance by taking out excess and unnecessary features.

Blloc is a minimalist smartphone equipped with a power-saving operating system, via a display feature called “the Root,” which compiles all of the user’s most relevant information and apps into a monochrome on-screen grid. The overall aim is to make the smartphone less of a distraction to the eyes.

Developed in Germany, the Blloc smartphone features a 5.5-inch LCD display, 4GB RAM, 64GB of storage with additional SD card support, and a 3100 mAh capacity quick-charging battery. Additional features include a 13-megapixel camera capable of shooting a 4k video at 30fps, Bluetooth 4.0, a 3.5mm headphone jack, and USB-C connection port.

You can pre-order the Blloc Smartphone, which is currently a limited-edition beta model, for €359, from the Blloc’s website.